Colorado Springs Design Studio | [email protected] | 719-301-5669

Anatomy of a Logo (2 of 7)

Here’s day two of “Anatomy of a Logo”, a seven day series revisiting some of my favorite geometry based designs from this past year. Although these underlying elements will go mostly unnoticed, they provide a solid foundation; our eye will recognize this balance passively.

This logo in progress is for a nutritional supplement company looking to fuse together a brand with both futuristic and natural elements.

  1. Three equal sized overlapping circles create our rocket form and the container that holds the icon together.
  2. A horizontal line cuts the logo in half and establishes a baseline for the rocket to sit.
  3. Key anchor points on the rocket and its wings align with roots below.
  4. The roots and wings share common angles at 135 and 90 degrees.

Trevor Kinkade Design

I am a designer based in Colorado Springs, Colorado. I specialize in branding and logo design. Nothing feels better than an idea coming to life. Let’s see your dream through.

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719-301-5669

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