New Alexandria Brewing Company Wordmark!
Gotta admit – I’ve been a bit bothered by our old wordmark (circa 2016). It was cool, it was punk, but just not as legible as it could be. Now 10 years later, we’re stepping off with a new wordmark made from scratch. It features some of the same edgy characteristics, but much much cleaner.
Flip to the second image to see the comparison, top (old), bottom (new). The difference is notable, but not enough to create any brand confusion. Most of our regulars likely won’t notice anything changed (and that’s a success).
Cheers to another year in business! Cheers to progress.
