Alexandria Brewing Company

Alexandria Brewing Company

Proudly Brewed in Kentucky

Challenge:  craft a logo and initial branding for the folks at Alexandria Brewing Company in Alexandria, Kentucky. Brew Master Andy Reynolds’s passion for brewing was born inside a combat zone from a homemade apple juice and yeast hard cider. Years after his service in the United States Army, he took a leap of faith on his brewing dreams. Despite adversity and set-backs, Andy hustled hard to bring his vision to life as ABC.

Services

Logo Design

Brand Design

Packaging

Art Direction

Location

Alexandria, Kentucky

Approach:  it was clear upfront that the ABC brand would carry enormous weight and meaning. We achieved this through symbols of combat and rock n’ roll that pair nicely with Alexandria’s shredding brews. A color scheme of sand tan and valorous reds pays further homage to military service.

Impact:  Andy’s dream is alive and well. A huge salute is owed to Alexandria Brewing Company for its fierce implementation of this brand, which has helped earn it a cult following (4.8 stars over 205 Google Reviews between 2018-2022).

Feedback:

“Everyone loves the brand. Trevor did an incredible job interpreting the concept in our head and turning it into an outstanding logo and amazing identity.”

– Andy Reynolds, Head Brewmaster

Start Dreamin'